customer service training quotes


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good service is good business

Looking for inspiration? Use these customer service training quotes to get your juices flowing.

Use quotes to make a point, highlight an issue or just as a general reminder about the customer service priorities your organization has. Place posters around the training room and in the workplace.

Additionally you can put quotes on emails, in course material, to promote or provoke reflection and discussion about the roles and responsibility every person has towards their customers both internal and external.


Customer Service Training Quotes

Use these customer service training quotes to liven up your training.

Customers are treasures; goods are but straw

Customers are treasure; goods are but straw – Proverb

This proverb reminds us that customers are the important people, they are the ones that buy our goods or services and they are to be cherished. With out them, our goods are worthless.



A good customer should not change his shop, nor a good shop change its customers – Unknown


If we do not take care of customers someone else will

If we don’t take care of our customers, someone else will – Unknown

This quote reminds us that we can’t take customers for granted, and that we operate in competitive market places, where customer service can make a real difference


Being on par in terms of price and quality only gets you into the game. Service wins the game - Tony Alessandra

Being on par in terms of price and quality only gets you into the game. Service wins the game – Tony Alessandra

Great customer service is one of the key components in winning and keeping business.


Unless we’re in touch with our customers, our model of the world can diverge from reality. There’s no substitute for innovation, of course, but innovation is no substitute for being in touch, either – Steve Ballmer CEO -Microsoft


We see our customers as invited guests to a party, and we are the hosts. It’s our job every day to make every important aspect of the customer experience a little bit better – Jeff Bezos Founder –  Amazon


Our business is about technology, yes. But it's also about operations and customer relationships

Our business is about technology, yes. But it’s also about operations and customer relationships – Michael Dell – Dell 


A customer is the most important visitor on our premises, he is not dependent on us. We are dependent on him. He is not an interruption in our work. He is the purpose of it. He is not an outsider in our business. He is part of it. We are not doing him a favor by serving him. He is doing us a favor by giving us an opportunity to do so – Mahatma Gandhi


Your most unhappy customers are your greatest source of learning - Bill Gates -  Microsoft

Your most unhappy customers are your greatest source of learning – Bill Gates –  Microsoft

Don’t you just love this image! Unhappy customers can tell us so much about our service levels, our product challenges and where innovation and improvements are needed.


When people talk about successful retailers and those that are not so successful, the customer determines at the end of the day who is successful and for what reason - Gerry Harvey Chairman

When people talk about successful retailers and those that are not so successful, the customer determines at the end of the day who is successful and for what reason – Gerry Harvey Chairman –  Harvey Norman chain, Australia

Another reminder just how powerful and important customers are.


This may seem simple, but you need to give customers what they want, not what you think they want. And, if you do this, people will keep coming back – John Ilhan Founder –  Crazy John’s Mobiles –  Australia ( richest young Australian 2005 )


The most important adage and the only adage is, the customer comes first, whatever the business, the customer comes first – Kerry Stokes –Seven Network Chairman Australian TV Company

More customer service training quotes for you to use

Do what you do so well that they will want to see it again and bring their friends -   Walt Disney

Do what you do so well that they will want to see it again and bring their friends –   Walt Disney

Disney has set the benchmark for great service in the hospitality industry, and at the heart of it is a great customer experience


Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work –  Steve Jobs, CEO Apple


Customers don’t expect you to be perfect. They do expect you to fix things when they go wrong -  Donald Porter V.P., British Airways

Customers don’t expect you to be perfect. They do expect you to fix things when they go wrong –  Donald Porter V.P., British Airways


Treat every customer as if they sign your paycheck…because they do – Unknown


Remember – give bad service and your competitors will love you

If we do not take care of our customers someone else will – Unknown


Washrooms will always let you know if a company cares about its customers – Unknown


Good service is good business –  Siebel Systems advertisement


Your best customers leave quite an impression. Do the same, and they won’t leave at all –  SAP advertisement

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